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For fresh and fascinating insights into the fundamentals of food and consumer behaviour, view our eating styles flickbook: ‘Smooshers, suckers, crunchers and chewers.’



This covers:

  • The four types of eater
  • Real insights from food lovers
  • Eating styles and buying behaviour


To understand how a smoosher differs from a cruncher, and the eating techniques that drive consumer choice, check the flickbook out right now.

Sensory Experience